Courses
Media Sciences
  BS (MCS)

BS (Media and Communication Studies)

FIRST YEAR


FALL SEMESTER
MD1116 Civilization Studies-I
MD1117 Survey of Media in Pakistan
MD1119 Play Analysis
MD1107 Drawing and Perspective
MD3601 Art of Music
MD1102 English Writing Skills

SPRING SEMESTER
MD1216 Civilization Studies-II
MD1104 Culture, Media and Society
MD1106 Photography
MD2322 Visual Communications
MD2402 Pakistan Studies/Islamiyat
MD xxxx Media Research Methodologies

SECOND YEAR


FALL SEMESTER
MD1211 Basic Design
MD2424 Media Psychology
MD2313 Idea Development
MD2324 Advanced English Composition
MD xxxx Introduction to Television Studies
MD xxxx Principles of Journalism

SPRING SEMESTER
MD3511 Radio Channel Project-I
MD2318 History of Commercial Art
MD2423 Theater Project
MD2416 Business Studies for Media
MD2427 Design Practices-I
MD xxxx Introduction to Development Communication

THIRD YEAR


FALL SEMESTER
MD1118 Topics in Asian Literature
MDxxxx Development Journalism
MDxxxx History of Documentary Film
MDxxxx Decoding Advertisements
MD4xxx Elective I
MD4xxx Elective II

SPRING SEMESTER
MD2405 Media Laws and Ethics
MD3602 Publication Project
MD3527 Design Practices-II
MD4xxx Elective III
MD4xxx Elective IV

FOURTH YEAR


FALL SEMESTER
MD 4701 State and Nation Building in Pakistan
MD xxxx Communication for Social Change
MD4xxx Elective V
MD4xxx Elective VI
MD4xxx Elective VII

SPRING SEMESTER
MD4807 Thesis I
MD3506 Theories of Visual Culture
MD4xxx Elective VIII
MD4xxx Elective IX

SUMMER SEMESTER
MD 4808 Thesis II

BS ELECTIVES


Advertising
MD4736 Integrated Marketing Communication
MD4731 Advertising Research
MD4745 Event Management
MD4756 Copywriting and Idea Visualization
MD4739 Advertising Design and Concept
MD4755 Brand Identity Management
MD4835 Consumer Behavior
MD4843 Campaign Strategy
MD4846 New Media Advertising

Journalism
MD4839 Reporting the News
MD4864 Investigative Journalism and Crisis Reporting
MD4757 Feature Writing-I
MD4759 Editing, Subediting and Design
MD4822 Publication Layout and Design
MD4859 Introduction to Photojournalism
MD4857 Feature Writing-II
MD4758 Advanced Broadcast Journalism
MD4858 Digital and New Media Journalism

All courses may not be necessarily offered every year. Alternate courses may be substituted as and when needed